Beefeater 0.0 logo
Activation 01

Max Your Run

Max Your Run hero image

Run the Beefeater 0.0 JAN-MAXXING route, earn your serve, and make January your most active month yet.

How it works

  1. STEP 1
    Discover

    See the campaign on social or scan the neck tag QR code.

  2. STEP 2
    Run

    Complete the 0.0 route in your city, tracked on Strava.

  3. STEP 3
    Sign up

    Register and connect Strava so we can verify your run.

  4. STEP 4
    Claim

    Find a venue, show your confirmation email, get your 0.0 serve.

  5. STEP 5
    Celebrate

    End-of-month group run and party with Beefeater 0.0 hats.

See the route ↓Done your run? Claim your serve →

The 0.0 route

0.0 route map (max 5K)
  • Qualifying activities: running or walking (TBC)
  • Minimum distance and GPS tolerance apply
  • One reward per participant
I've done my run — sign up →

Your reward

Signature serve shot

A complimentary Beefeater 0.0 signature serve

Show your confirmation email at a participating venue.

The finish line

Group run / party image

Close the month with a group run. The finish line? A party at the partner venue with Beefeater 0.0 hats for all participants. Date & venue TBC.

Where next?

Max Your Social →Max Your Hosting →Find venues →