Beefeater 0.0 logo
Activation 03

Max Your Social

Max Your Social hero image

Every time the clock hits 0.0, the alarm sounds and the Beefeater 0.0 JAN-MAXXING happy hour begins.

0.0 O'Clock

The 0.0 clock visual

How it works

  1. STEP 1
    Discover

    See JAN-MAXXING & 0.0 O'Clock on social.

  2. STEP 2
    Organise

    Find a participating venue and plan a night with friends.

  3. STEP 3
    Attend

    Table tents and signage explain the mechanic.

  4. STEP 4
    Engage

    The venue clock approaches :00 — the countdown begins.

  5. STEP 5
    Celebrate

    The alarm sounds. A discounted Zero O'Clock serve unlocks.

  6. STEP 6
    Share

    Share the moment on socials and win 0.0 hat merch.

Find venues →